So much potential.

Very impressed with their video and website. Downloaded the app to my iPad 3. Idea is so cool, but performance is inconsistent.

So far, Ive only tried to scan codes on my computer screen. When the code is clearly visible, it works. When the codes hidden, usually nothing (successfully scanned a Family Guy zapcode on their website using my Galaxy S2, which was pretty cool -- couldnt scan more than once. I always get One Directions, though. Yay.).

Downloaded Zaps through the app. Got the Avengers Burst zap. Unlocked, but nothing happened. Tried the Cookie Monster app. A button appeared in the lower-right corner of telling me to "Find" Cookie Monster or something. Is it a game? Scanning around, pressing the button . . . nothing. I dont get it.

Clearly Im an idiot, but I think these need to be as easy to use as QR codes. I do see the potential, though, and am very excited to see what happens with the proliferation of zaps.

koreanhistorian about Zappar